Grow With Google
This was such an uplifting project to produce. I love when the film feels more like a documentary, less like an ad. These three entrepreneurs’ stories really inspire, and are set against beautiful backdrops. Of course, you gotta have those custom scores to set it all off.
Etkie
Handmade jewelry by artisans in Navajo Nation empower these talented - but often unemployed - artists and bring exciting high end designs to those who wear them.
Okabashi and Propel
Sara was the granddaughter of a shoe maker who became the CEO of Okabashi, making American-made shoes with sustainability and women at the forefront.
Chris, the founder of Propel Bikes, was an injured veteran who turned a need for himself into a business that changes lives for others like him.
Listen to their stories…
One of the goals of the campaign was to show how Google Ads can help small businesses grow.